Creme of Nature Event Recap: I am Super Natural!
The Cut Life joined longtime haircare brand Creme of Nature for an evening of fun and a chance to preview their newest products during the brand’s “I am Super Natural” event.
For four decades Creme of Nature has helped women of color achieve beautiful and healthy hair, and their new Super Natural campaign is no exception as it focuses on celebrating all hair types – from coily, curly, wavy, and everything in between.
Set at The Park in New York City, the venue’s garden-like atmosphere was the perfect backdrop for checking out brand new additions to their line of Creme of Nature Argan Oil from Morocco, which currently offers over twenty-five nourishing and styling units made for natural hair.
Attendees sipped on festive cocktails and enjoyed a variety of small bites, as we listened to the sounds of DJ C. DeVone. We were jamming!
Creme of Nature’s Vice President of Marketing Jolorie Williams and Teneya Gholston, Creme of Nature Director of Marketing, greeted us and gave us the 4-1-1. “One of the things we try to do is be innovative with our products,” shared Williams. “We really wanted to meet the needs of natural women,” Gholston continued.
Celebrity hairstylist Pekela Riley also presented and gave us a quick demonstration on how to use all the newness they were introducing. Whether you love rocking a twist out, rod set or a wash and go, Riley offered great advice on how to achieve each style.
Hairstylist Pekela Riley with hair models.
One of The Cut Life Ambassadors, Dayna (IG: @itsdaynadane).
Dayna, Teneya Gholston, and influencer Kéla Walker (IG: @kelawalker)
Guests were treated with a fly swag bag packed with goodies. Matching the summery, outdoorsy vibes of the event, the miniature picnic basket included cool accessories and of course, new full-sized products.
Such a dope gift bag!
Creme of Nature launched four amazing haircare items that not only addressed our haircare needs, but also took a few classics up a notch. And now that the season is changing, we’re all looking for items to help our hair transition from the cooler weather to the summer heat.
Let’s start with everyone’s favorite, Creme of Nature Perfect Edges Black! That’s right — your go-to edge tamer just received a makeover. This dark-tinted version, lays baby hairs with the same strong hold as the original Creme of Nature Perfect Edges, while covering up gray hairs and a sparse hairline. White, flaky residue begone!
Another hair tamer is the Creme of Nature with Argan Oil from Morocco Flexible Styling Snot Gel. (Side note: How fun is the name Snot Gel!) This styling aid offers maximum hold with an exotic shine, helping to control your edges and maintain any sculpted hairdo.
Creme of Nature with Argan Oil from Morocco Apple Cider Vinegar Clarifying Rinse updates an oldie, but goodie household product into a deep cleansing wash that purifies your tresses, smooths cuticles, and balances your hair and scalp’s natural pH. This rinse features all the benefits, without the vinegary scent.
Last is Creme of Nature with Argan Oil from Morocco Moisture & Shine Curl Activator Creme. This lightweight formula defines your locks and eliminates frizz with intense hydration, making each curl pop.
“I am Super Natural” was definitely filled with Stunners embracing their natural and unique selves, as guests mingled and sampled the bevy of styling products displayed.
Thank you to Creme of Nature for inviting The Cut Life.
More information and pricing can be found at cremeofnature.com.